The original Martini, conjured under the inspired nose of Luigi Rossi. Since the sun-blushed days of 1863, a devoted selection of regional herbs are at its heart, and natural caramel imparts its rich scarlet hue. A full, rich flavor that makes it unique. Elegant and fresh MARTINI Rosso owes its unmistakable dark color to caramel added during the mixing of the ingredients. Complex and balanced on the palate it has a lingering taste that stimulates the senses. Rosso’s awarded recipe remains unchanged since the day it was brought into this world. Only three people worldwide know its secrets. Master herbalist, Ivano Tonutti, is one of these heroes - may his lips never reveal Rossi’s alchemy. This is an icon of Italy.