This Limited Edition packaging for Johnnie Walker Blue Label was an exercise in subtlety. Hundreds of thin lines and elegantly blended shapes printed in various ways, and even cut into the box, makes for a very premium, tactile experience. Johnnie Walker Blue Label is incomparably rich and smoky, with velvety smooth breaking waves of powerful flavour. Created from hand-selected casks of some of the rarest and most exceptional whiskies, there is no sensory experience quite like Johnnie Walker Blue Label. Hazelnuts, honey, sherry and oranges tumble in first, before releasing hidden secrets like ginger, kumquats, sandalwood and dark chocolate. A rich honey sweetness emerges, accompanied by hints of pepper and dried fruits, before an impossibly long, lingering, smooth finish of perfectly balanced, soft smoke.